Does Your North Star Create Business Alignment? | Hot Take with Kaylee Edmondson
Associated with
12 min read
Does Your North Star Create Business Alignment? | Hot Take with Kaylee Edmondson
Chili Piper Claimed Chili Piper

Join me as I share my hot take on moving away from MQLs being marketing's north star, and how doing so can create better alignment between sales and marketing. This is a quick and potentially controversial episode, but I hope it can provide some inspiration to maybe think differently about MQLs in your organization!

Preview of The Juice
Sign up to see what's popular with other marketing/sales pros like you. Stay in-the-know and stay anonymous. All content has been un-gated for you.
Sign up for free