Unilever sees 150% increase in intent to purchase with UGC

Online Reputation Management / Bazaarvoice / Case Studies

Unilever sees 150% increase in intent to purchase with UGC

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Jenna Spivak Evans

Posted Dec 13, 2020 • 6 min read

Unilever sees 150% increase in intent to purchase with UGC

Unilever sets the bar for user-generated content (UGC) success with a company-wide strategy for making the most of the voice of the customer.

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