At a time when call volumes are through the roof, it's more important than ever for businesses to be contactable over the phone. One of the simplest - and most effective - ways of doing this is by adding click-to-call buttons to your website's landing pages.

Click-to-call buttons are exactly as they sound. You provide website visitors with your phone number via a clickable link. If a prospect or customer clicks on the link, it immediately starts dialing. Click-to-call works for both mobile and desktop users, provided Mac users have FaceTime or Windows users have installed the Your Phone app.

The result is that it's quicker and easier for someone to get in touch with your company. In an era where many consumers are used to filling out a form and waiting for a return call, click-to-call buttons cut to the chase immediately.

Let's quickly explore how you can add click-to-call buttons onto a website with HTML before delving into their many benefits. If phone calls are important to your business, try CallRail's Call Tracking solutions for 14 days - no credit card required.