Navigating the Evolving B2B SaaS Landscape with Godard Abel
Associated with
Godard Abel Godard Abel
James Kaikis James Kaikis
Navigating the Evolving B2B SaaS Landscape with Godard Abel

James Kaikis speaks with Godard Abel, CEO of G2, about navigating the evolving B2B SaaS landscape. Drawing from his experience founding Big Machines, SteelBrick, and G2, Godard shares insights on staying ahead of industry trends and building lasting companies. The discussion covers SaaS consolidation, the rise of AI-powered agents, and shifting buyer expectations. Godard highlights how AI is transforming software discovery, buyer interactions, and workflows while reflecting on lessons learned from decades in SaaS.