Sales Quota 101: What It Is and Why It Matters to Your Business
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Nicole Malczan Nicole Malczan
Posted Apr 19, 2023 14 min read
Sales Quota 101: What It Is and Why It Matters to Your Business

A sales quota is a goal for sales reps to aspire toward in a specific period. For example, a manager might request that a sales team sell 100 items in 30 days or 1,000 items in a quarter.

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