Arrow left
Lead-to-Account Matching and Routing / Terminus / Case Studies
Customer Rockstar Spotlight: Rob Willingham from LexisNexis
Associated with
Angela Lee Angela Lee
Robert Willingham Robert Willingham
Posted Oct 10, 2023 • 2 min read
Customer Rockstar Spotlight: Rob Willingham from LexisNexis
Terminus Terminus

Explore how LexisNexis leveraged ABM with Terminus to enhance their marketing strategy, achieving an 11% increase in opportunities. Rob Willingham and his team's controlled approach highlights the future of targeted advertising.

Other content from Terminus
Explore all
Terminus Engagement Spike Report
Report
Terminus Engagement Spike Report
Unlocking Revenue Potential Through Go-to-Market Alignment: Insights from Terminus and LinkedIn Webinar
Article
Unlocking Revenue Potential Through Go-to-Market Alignment: Insights from Terminus and LinkedIn Webinar
A Dynamic Duo: How Sales Empowers Marketing for Maximum Impact
Article
A Dynamic Duo: How Sales Empowers Marketing for Maximum Impact
Resilient Sales Tactics: Leveraging Data to Navigate Rejection Effectively
Article
Resilient Sales Tactics: Leveraging Data to Navigate Rejection Effectively
Explore more in Lead-to-Account Matching and Routing
Explore all
The Juice Joins The ActiveCampaign Leap Day Extravaganza!
Article
The Juice Joins The ActiveCampaign Leap Day Extravaganza!
How Sales Call Recordings and AI Can Improve Your Deal Win Rate
Article
How Sales Call Recordings and AI Can Improve Your Deal Win Rate
AI for Sales: How to Automate Your Day as a Rep
Article
AI for Sales: How to Automate Your Day as a Rep
How to increase win rate
Article
How to increase win rate
Featured by agorapulse
4 AI audio tools that will blow your mind 🤯
Featured
Video
4 AI audio tools that will blow your mind 🤯
agorapulse Claimed agorapulse