Video Thumbnails Increased Our Click-Through Rates by 20%
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Margot Mazur Margot Mazur
Posted Feb 23, 2017 6 min read
Video Thumbnails Increased Our Click-Through Rates by 20%

We created 7 separate A/B tests for 7 email sends to determine if video thumbnails had an effect on click-through rates. The results are in.

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