Digital asset management is software that helps companies organize their digital content and manage it across the whole content lifecycle. Some teams have a digital asset management (DAM) platform; some think they do because their system can store and share images, and some know they're way off and need to evolve.

Whichever of those three categories you fall into, use the checklist below as the five must-have DAM in 2023-and if you don't find yourself checking all the below boxes, it may be time to "re-platform," as they say.

How did we determine these five characteristics? We hear from our customers that these are the elements that most often drive enterprise adoption, diversify use cases, add strategic value, and have stakeholders from IT to Finance loving the DAM as much as Marketing does.