Hard work doesn't guarantee success in social media. Few people care how many hours you work, how stressed you are, how much pressure you're under, and how hard you worked to meet that deadline. Unless you can prove that the long hours, stress, and hard work is making a difference to their bottom line. But proving Social Media ROI accurately takes time. You already are juggling day-to-day social media management tasks. So where do you find the time to gather performance data, analyze it, and build regular ROI reports that are fit to present to the board? Proving and reporting