What a Unique Selling Proposition Is (And Isn't) Plus 10 Examples to Inspire You
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Braveen Kumar Braveen Kumar
14 min read
What a Unique Selling Proposition Is (And Isn't) Plus 10 Examples to Inspire You

A unique selling proposition (USP) is the one thing that makes your business better than the competition. Here's how to define your business's USP.