Why this CMO has Product Marketing Guide all Messaging and Content [Podcast]
Associated with
Randy Frisch Randy Frisch
Janet Matsuda Janet Matsuda
1 min read
Why this CMO has Product Marketing Guide all Messaging and Content [Podcast]

On this episode of The Marketer's Journey, I interview Janet Matsuda, CMO of Sysdig. We discuss the benefits of adopting a messaging-first mindset for product marketers, why cross-collaboration is essential, and how to develop a messaging framework that will spread throughout your organization.