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Ty Nilsson
5 min read
What Is Dynamic Content & Why Do I Need It?
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When a user interacts with a website, email, or other content, it will either remain static or become dynamic. In other words, the actions or interests of the user can affect the content that is presented by triggering personalized changes. This is referred to as dynamic content because it is evolving and becoming more interesting to the user as they progressively interact with it.
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