Associated with
Ryan Skinner
Jennifer Routhier Isabella
Victor Milligan
Posted May 22, 2019
•
3 min read
"Direct-To-Value" Is An Opportunity For B2C Brands
How should incumbent brands respond to the direct-to-consumer (DTC) phenomenon? To help firms answer this crucial question, we've released Principal Analyst Ryan Skinner's keynote from Consumer Marketing 2019.
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