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Lead-to-Account Matching and Routing / CaliberMind / Podcast Episodes
An A+ in Marketing Analytics Isn't the Goal
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Carey Picklesimer Carey Picklesimer
Camela Thompson Camela Thompson
Posted Jun 9, 2021 • 8 min read
An A+ in Marketing Analytics Isn't the Goal
CaliberMind CaliberMind

Carey Picklesimer, Martech Consultant at Condurrio Marketing + Design, shares the #1 mistake CEOs make regarding marketing data and why B+ is good enough.

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