"Obsession is the complete micromanagement of the customer experience." According to Matt Knee, Founder and President of MyCompanyWorks and author of the book Startups Made Simple, obsession is a superpower. Apple's Steve Jobs, Southwest Airlines' Herb Kelleher, and Amazon's Jeff Bezos are examples of obsessed leaders. There aren't many great companies whose founder wasn't obsessed with seeing their vision of the perfect customer experience come to life. Great founders also have another superpower that Matt says is even more important – and it's included in the podcast recording and in this blog post. Matt and his team have helped more than 60,000 companies form and grow. He brings many lessons learned along the way to this practical and productive podcast. Enjoy!     Why Obsession Is The Missing Ingredient In Your Customer Experience To hear this episode and dozens of other great conversations, subscribe to The Customer Experience Podcast in Apple Podcasts by clicking right here. If you listen to podcasts elsewhere, we've got you covered! Listen to any or every episode in Spotify, Google Podcasts, or Stitcher. I also embed each recording in its blog post. Click here to see them. Hear the entire conversation with Matt ...