Customer loyalty.

In a world with this many consumer options and so much competition, building customer loyalty is vital to your success as a small business owner. Without those die-hard and devoted customers, most small businesses will struggle to survive. The Internet is full of advice on exactly how you can find, win and keep that goldmine of a loyal customer base; there are already a million helpful blog posts on this very topic. So, why write another? Because it's time to think outside of the box.

Get repeat sales and win customer loyalty

Read on for stories of five small businesses that went outside of the box, creating successful businesses, raving fans and loyal customers while marching to the beat of a different drummer.