How Should Business And Tech Leaders Spend In 2025?
Associated with
Stephanie Balaouras Stephanie Balaouras
Srividya Sridharan Srividya Sridharan
Keith Johnston Keith Johnston
Posted Aug 8, 2024 5 min read
How Should Business And Tech Leaders Spend In 2025?

Business and tech leaders expect (slightly) bigger budgets next year. How should they use them? On this episode of What It Means, VPs and Group Research Directors Stephanie Balaouras, Keith Johnston, and Srividya Sridharan dive into Forrester's Budget Planning Guides' recommendations for tech, marketing and sales, and customer experience (CX) leaders.