The Dos and (Definitely) Don'ts of Consultative Selling
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Leah Messenger Leah Messenger
11 min read
The Dos and (Definitely) Don'ts of Consultative Selling
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It always used to be "if you can't talk the talk, don't walk the walk", but these days it's more like "if you don't listen, you can't position [your product as the stand-out solution for your prospect]".