It's amazing to think that just over twenty years ago, internet marketing wasn't a concept most businesses found important, mostly because internet marketing had hardly been born. Nowadays, it's rare the company that doesn't have a website. Companies now understand the importance of establishing a position online and are always working to provide the best experience for their audiences while ensuring their great content is found easily by search engines.

It can be difficult for start-ups and small businesses to grasp best practices for search engine optimization when they first publish their websites. In order to gain more traffic, leads and sales through a website, each page and piece of content needs to be properly optimized. Luckily for small companies, this can be accomplished regardless of budget or amount of resources-every website can benefit from these SEO tricks to get on the right track.