In our fast-paced and digitally connected world, text messaging offers unparalleled open and engagement rates. With an astounding 99% of text messages opened, and most within the first three minutes of receipt, texting is an invaluable channel for real-time connection with donors. This immediacy and personal touch can be pivotal in converting intentions into actual donations, especially around Giving Tuesday and the year-end giving season. Check out the video below where we break down the texting schedule you need for Giving Tuesday.