Bluestrata began as a strictly Salesforce shop, but we wanted to pivot a bit and focus on inbound marketing – engaging our audience with deep, rich content and driving those customers back to us through our website, email or phone. So, I began exploring options for integrating sales and marketing tools with Salesforce.
The integrations we looked at involved bolting on big clunky tools to Salesforce. We found this to be both complex and cost prohibitive. It didn't makes sense to add a couple thousand dollars a month in software expenses for features we wouldn't use.
We needed a better solution for building automated, rather than ad hoc campaigns, which was what our team was doing. We wanted to streamline the whole sales and marketing process.
Through trial and error, we found nothing we really liked, until someone connected us to BenchmarkONE. BenchmarkONE has allowed us to get the right message to the right place at the right time for the right people. We've been able to find those pain points in the marketplace and leverage those into engagement with prospects and suspects.
I've already recommended BenchmarkONE to other small businesses. The ease of use is a big reason why we love it. It's one of the easiest to use sales and marketing tools I've seen.
BenchmarkONE offers extreme value for a small business. Implementation and onboarding are a completely built-out process, while the pricing is straightforward and allows you to access all of the tools you need to grow.