Associated with
Carl Bleich
Lenka Gondová
Posted Mar 7, 2021
•
7 min read
Why is security such a barrier to CDP purchases?
Author's note: You've done all of your research, spent hours going through different options, seen an amazing demo, and are finally ready to purchase your customer data platform. But one last step looms...final approval. Make sure that you are armed with information you need to prove that your CDP is safe and secure.
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