Curation and Personalization: How (Not) to Compete with Amazon
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Carmen Apostu Carmen Apostu
Brian Skewes Brian Skewes
Posted Nov 10, 2022 7 min read
Curation and Personalization: How (Not) to Compete with Amazon

As Amazon closes on max consumer market penetration, online marketers should seek a divergent strategy of curation and personalization.

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