Exponea's AI-Driven lookalike audiences more than double Hansapost's return on ad spend - Exponea - Customer Data Platform
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Jordan Torpy Jordan Torpy
Posted Nov 4, 2019 7 min read
Exponea's AI-Driven lookalike audiences more than double Hansapost's return on ad spend - Exponea - Customer Data Platform

Combining Exponea's Predictions with lookalike audiences on Facebook helped Hansapost target the right customers.   Hansapost is Estonia's largest online retailer. Founded in 1997, the company has seen great success selling a wide variety of merchandise online. With over 300,000 unique items for sale, from mattresses to electronics to outdoor equipment, Hansapost is a one-stop-shop [...]