What is Machine Learning & Why is it Important for Events?
Posted Dec 6, 2021 4 min read
What is Machine Learning & Why is it Important for Events?

It's a new age of technology. The last decade has seen immense growth in smart tech, with watches, phones, computers, and even cars. Google Home, Siri, and Alexa devices have changed the landscape of artificial intelligence, and, more interestingly, machine learning. Now, every time you use your favorite music or video streaming platform, you are served with suggested content that is built from your own likes and dislikes. With the changing landscape of events, it's no surprise that event technology, too, has grown within the last decade. While searching for the right event tech provider, it's typical to see "AI" boasted on every page. But what does the future of event tech look like with the growth of machine learning?

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