Leveraging Market Insights to Structure Your Sales Process
Posted Feb 23, 2024 6 min read
Leveraging Market Insights to Structure Your Sales Process

It was the sales statistic heard round the world: Over 90 percent of sales teams missed reaching 80 percent or more of their quotas last year.

Are challenging market conditions to blame? Perhaps inaccurate historical data? Was it an inexperienced sales team?

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