Zoho CRM is an On-demand Customer Relationship Management (CRM) software for managing customer relations and interactions.

Integrating your Zoho CRM with WhatConverts gives you a better understanding of your company's incoming leads. Traditionally, a lead can be manually inputted into your CRM or automatically updated from incoming calls, form submissions or chats. With WhatConverts, you get that information and more all sent directly into your CRM to show you where your customer was on your page, what marketing brought them to you initially and provide chat transcripts (for web chats) and call recordings - not only helping you manage your incoming leads, but also have the information at hand for what the customer was viewing on your site or what marketing materials prompted them to reach out.