Associated with
Ashley Christiano
10 min read
How Underdog Fantasy is Optimizing Onboarding, Building Community,...
Founded in 2020 with headquarters in Brooklyn, New York, Underdog Fantasy is a leading fantasy sports company. We spoke with CMO Liz Keevil and CRM Manager Colette Lohr to learn how Braze supports the company's onboarding, activation, and retention strategies across email, mobile push, and more.
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