The Closer | Low regrets
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Jason Klein Jason Klein
Posted Feb 24, 2023 • 6 min read
The Closer | Low regrets

People exclaiming "no regrets!" as they stagger into a late-night tattoo parlor or before downing "just one more shot!" are probably being a bit optimistic. "Low regret" is often the best case outcome in these scenarios. In the high stakes work of B2B sales, "low regret" is also a state you want customers to be in when they buy your product or service.

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