According to current data from HubSpot, almost all B2B marketers (93%) will send along content and offers via email.

This should come as no surprise considering how integral email marketing has become to our daily lives as marketers.

HubSpot also notes that, sometime this year, 5.6 billion email accounts will exist in the world.

The best part? They're active accounts.

Think about that for a second. We're talking billions of people.

If that has you intrigued, it very well should!

When it comes to email marketing, the world is your oyster. That's true even if you're a small business.