Associated with
Mercer Smith-Looper
Posted May 15, 2020
•
7 min read
Keeping it real: Cultivating honesty to build better customer relationships
When I worked at Apple as one of their lead salespeople, the first thing they taught me was that, in order to sell anything, you had to get to know the customer and let the customer know you. That's part of the delight in going into an Apple Store, right?
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