For this digital panel on Mastering your Sales Data, we were joined by Greg Keshian (Chief Product Officer) and Liz Pulice (VP of Sales Enablement) from Brainshark to discuss how to arm your Sales Enablement team with the right people, processes, and technologies.

Our key takeaways from the session were -
1. Sales managers should be looking at performance metrics rep by rep.
2. Sales Enablement is a combination of efficiency and effectiveness metrics.