So, you've found your niche on Instagram, YouTube or your blog, built a loyal fan base and have landed a number of branded sponsorship deal. You're basically dominating it! But, now you want to branch out and start incorporating new content into the mix with hopes of growing your audience and attracting new brands. Should be pretty easy, right?

As an influencer, discussing new topics or creating new content can be a little risky mainly because you don't want to turn away fans you worked so hard to capture! On the flip side, diversifying your content can really help grow your audience and attract brands from different industries for sponsorships and collaborations. In other words, varying your content can really be the to for taking your personal brand to the next level! But, there are a few things to think about before completley deciding to revamp your content calendar and put all of your effort into creating new content. Let's get started!