Associated with
Trevor Sookraj
Posted Sep 13, 2017
•
6 min read
How AdRoll drives 97% customer retention by helping customers outside the app
When you're a small company, you have the time and personal relationships to be creative about customer retention. You can chat with new customers directly about their progress and what they want from your product. This gets harder as you grow your customer base, but it remains just as important
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