Cost-effective Guerrilla Marketing Strategies for Your Small Business
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 Ben Snedeker Ben Snedeker
10 min read
Cost-effective Guerrilla Marketing Strategies for Your Small Business

The term "guerrilla marketing" might sound ominous, but it's not threatening. The term was coined by Jay Conrad Levinson in 1984; he was describing unconventional, cost-effective inexpensive marketing ideas for small business owners around the world to use to get their brand noticed

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