The difference between selling and buying and why it matters
Posted Aug 2, 2020 3 min read
The difference between selling and buying and why it matters

Sell vs buy. These words seem similar, but the difference is critical to winning customers and building trust in your sales process. In the sales world, we have a lot of buzzwords. Closing ratio. Prospecting. Objections. CRM. Connect calls. Qualifying leads. Customer acquisition. Proposals. Many have a solid purpose and reason for being. But there [...]

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