9 Drawbacks to Relying Solely on Geography for Sales Territories
Posted Mar 29, 2024 5 min read
9 Drawbacks to Relying Solely on Geography for Sales Territories

Using geography for territory management is a lot like playing the game RISK. In both scenarios, the objective is strategically allocating resources to maximize control over territories. But even in RISK, location isn't enough to leverage power and secure ultimate domination. Just as players measure the strategic importance of different territories in the game, sales [...]

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