Growth of Non-Gaming Revenues in Casinos
Growth of Non-Gaming Revenues in Casinos

Casinos were once a place that comped shows, rooms, food and drinks to entice people to gamble, which is how they made most of their revenue. Casino marketers created mailings to invite gamers – hopefully 'wales" to play in their casinos. The theory? Money won from gamblers would offset comps, driving billions in profits for gaming giants.

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