The Case for Putting Customers Before AI First
Posted Nov 12, 2024 4 min read
The Case for Putting Customers Before AI First

AI is not an end in itself-it is a means to a more important goal. The companies that will lead in this new era won't be the ones using the most AI or deploying it the fastest. They'll be the ones using AI intelligently to deepen customer relationships, build trust, and deliver meaningful value.

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