Associated with
Posted Feb 23, 2022
•
3 min read
The missing link between Sales and Marketing and how channel marketing technology can help
It's often thought of as a one-way street – marketing feeds sales the leads and sales takes over from there. But it's time to open the road to two-way traffic. As a career marketer, I'll acknowledge that the foundational tenet of marketing - its literal definition - is to support and promote sales. However, at [...]
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
StructuredWeb
