Just Do It: Consistency is the Mindshare Marketing Advantage No One Talks About
Associated with
6 min read
Just Do It: Consistency is the Mindshare Marketing Advantage No One Talks About

Consistency beats novelty in brand building. Learn how Nike's 'Just Do It' proves the power of repetition, why the Mere Exposure Effect drives trust, and how steady, creative messaging helps brands win lasting mindshare.

More Ways to Read:
📓 Original Deep Dive The full article for those who want to immerse themselves
🧃 Summarize The key takeaways that can be read in under a minute
Sign up to unlock