How Retail Marketers Are Preparing for a High-Stakes Summer: Q&A With Caroline Ballard from Profitero+
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Joshua Dreller Joshua Dreller
Posted Jun 2, 2025 11 min read
How Retail Marketers Are Preparing for a High-Stakes Summer: Q&A With Caroline Ballard from Profitero+

Caroline Ballard of Profitero+ shares how brands use real-time shelf data to optimize retail media for 2025's summer shopping season with Skai integration.

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