Providing your clients with a demo is an essential part of being a software company. But, we all know that creating and delivering the perfect software demo is difficult. There is a lot of preparation, testing, optimizing, and practice that go into software demos. If you deliver a poor demo, there's a good chance that you've lost that client. Fortunately, we have created this list of the 10 best tips that you can use to improve your software demos. But, before we dive into the 10 tips for software demos, let's quickly go over what a software demo is.