The Marketing Strategy That Grew Sales 10x in 18 Months
Associated with
Felix Thea Felix Thea
Joycelyn M Joycelyn M
Rachael Twumasi-Corson Rachael Twumasi-Corson
43 min read
The Marketing Strategy That Grew Sales 10x in 18 Months

Joycelyn Mate and Rachael Corson had a hard time finding safe and effective hair care products for afro and curly hair. They founded Afrocenchix to create products that are good for people and the planet. In this episode of Shopify Masters, we chat with Rachael about business, growth, and how they've handled COVID-19.