From B2C to PLS and Everything In Between
Associated with
Saima Rashid Saima Rashid
Adam Kaiser Adam Kaiser
6 min read
From B2C to PLS and Everything In Between

In this episode, Andrew Johnston, head of sales and go-to-market at Superhuman, unveils the secrets behind transitioning from B2C to B2B and leveraging Product Led Sales (PLS) to target enterprise-level accounts.