Sera's Field Service Management (FSM) software helps home service businesses streamline their operations, offering an all-in-one booking platform that uses AI to ensure the correct technician gets the right job at the right time. However, phone calls were not connected to the platform, leading to miscommunication and manual record-keeping of customer communications. To address this, Sera partnered with CallRail, integrating their FSM with CallRail's call tracking capabilities. The integration allows for better visibility into phone calls and contact forms, enabling businesses to track, record, and analyze customer interactions and improve customer service. The partnership has resulted in increased efficiency, improved customer service, and a single platform to manage all aspects of home service operations.