Posted Nov 8, 2023 4 min read
Guest Feature: Content marketing statistics: 4 trends and insights from marketing professionals for 2023
The Juice Claimed The Juice
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In today's dynamic marketing landscape, content remains an essential driver of success. As brands navigate the challenges posed by a volatile economy in 2023, investing in content creation, management, and distribution has gained paramount importance. To shed light on the strategies and priorities of businesses, Bynder recently conducted a survey of over 1200 marketing professionals. The resulting report uncovers statistics and insights, particularly within the technology and consumer goods sectors, that will shape the future of content marketing. In this blog post, we will delve into the key findings, content marketing statistics, and emerging trends that will fuel your content marketing efforts not only in 2023 but also beyond.