Learnings from Lions: Optimizing Creative Effectiveness and Data...
Associated with
Bill Magnuson Bill Magnuson
Matthew McRoberts Matthew McRoberts
Mariam Asmar Mariam Asmar
4 min read
Learnings from Lions: Optimizing Creative Effectiveness and Data...

"Catch me if you Cannes!" say the one out of ten marketers who have all the tools they need and are using them fully.* This week at Cannes, transformation conversations centered on effectiveness and efficiency. Technology solutions enable efficient use of data, and amplify creative work while...

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