Being a small business owner isn't always easy – but the internet has made some aspects easier. Today, anyone can create a website, market a business through social media, and even sell products online. But even with all these options for promoting your brand online, don't overlook offline ways to acquire new customers: specifically, with events. Getting people together in person might seem old fashioned in the digital era, but it still works. A lot of makers already know this - they're participating in things like street fairs, craft expos, and pop-up shops. And many of them are also promoting