Associated with
Beth Caplow
Posted Aug 2, 2024
•
5 min read
Hook the Right Customer by Avoiding These 4 ICP Mistakes
Have you ever watched how people fish with nets? To secure that big haul, they use a net to accommodate the size of the fish and ensure all of their hard work doesn't swim away. Creating an ideal customer profile (ICP) to bolster sales strategies is like that. If the net is too broad and [...]
More Ways to Read:
📓
Original Deep Dive
--
The full article for those who want to immerse themselves
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
FullCast
Featured by Motion
